John Lewis & Partners launch virtual Christmas tree
Get in the Christmas spirit with John Lewis & Partners new virtual Christmas tree!
Image: John Lewis & Partners
John Lewis & Partners has officially launched its virtual Christmas tree today! It’s a new augmented reality feature on the John Lewis IOS app which will enable customers to put up a decorated tree in seconds! You’ll be able to try a John Lewis tree before you buy, meaning there’s no more guess work involved.
Image: John Lewis & Partners
How to use it?
- Open the John Lewis & Partners app
- Search or browse for Christmas Trees in the app and look for the “View in room” label for trees that you can view virtually.
- Open the product page and tap the “View in your room” button.
- Tap Get Started, hold the phone towards the floor and move slowly from side to side to scan the room.
- When a square appears tap it to load the Christmas Tree onto the screen.
- Double tap to turn dimensions off and on.
- Use one finger to move the product around the screen and two fingers to rotate the product for a full 360 view.
Following the success of the ‘virtual sofa’ feature which launched in January 2020, which allowed customers to try and test sofas in their homes, John Lewis & Partners came up with a Christmas solution.
None of us are sure whether we will be able to go shopping for a Christmas tree this year due to the second lockdown, so with this virtual feature you can find your perfect festive tree in the comfort of your own home.
You can browse trees of different shapes, sizes and colours and then choose whether to have the tree decorated or left natural.
Download the app now to try it for yourself.